What Qualities Do Modeling Agencies Look For in a Model?

In today's society, if you ask a regular person on the street, what people look for in a model, most will say that they have to be pretty and very thin; however, there is a lot that goes into selecting which models to represent. Each agency must take into consideration trends that are occurring with businesses who hire models so these agencies can have the right models for the right businesses to hire. Many Seattle modeling agencies are trying to put stereotypes about models to rest, by selecting all different types of models. One Seattle modeling agency has even posted updates on their website about the ever changing requirements they have for models they hire. Below is a list of qualities that some modeling agency Singapore look for in models which may be surprising to some:

1. Ethnicity. Depending on the client, the model's race could be a very important factor. Some companies like to have models that have a unique, ethnic look. It also depends on who the agency's client decides is their target audience. For example, if an agency's client's target audience is Asian-Americans, then the agency who hires models to represent would probably choose to hire an Asian-American model.

2. Gender. Like ethnicity, it all depends on what the agency's client wants. For a client whose target audience is men then the agency should select male models. It would be the same for a client whose target audience is female. For example, a perfume company would usually hire only female models from the agency and a cologne company would probably just hire male models from the agency. Each agency needs to keep this mind when choosing people to represent.

3. Plus size. Agencies that hire models need to be aware of the growing demand for plus sized models for a "real" woman look. Nowadays agencies are beginning to hire more plus-sized models in response to clients' increasing desire for them. Most model agencies Singapore want these types of models because they are closer to what many American women look like, so in an effort to relate to their audience, companies are hiring more and more plus-sized models, which means agencies have to start contracting more of these models.

Most people do not realize all of the effort that goes into selecting models to represent. Agencies have to know what their clients want to begin with before they even think about contracting new models. Each agency then has to decide how many models of each gender, ethnicity, and size to give contracts to before even seeing the models. Finally, the agencies can begin face-to-face interviews with the models, which is when they must try to find the people who have unique looks which also fit their clients' wants. It can be very difficult to find the perfect model to extend a contract to with all of these factors that are involved in the decision. Modeling has been an up and coming industry, which does not show any signs of slowing down as companies begin to use all different types of models.